A form of a “useless meme,” according to Dr. Susan Blackmore, is Toilegami or Toilet Paper Origami. http://blog.ted.com/folding_a_new_m/
I don’t agree that folding toilet paper is “useless.” Perhaps the staff who fold these papers derive as much amusement as I did while folding the tree below.
If you are so inclined, more designs can be found here: http://www.origami-resource-center.com/toilet-paper-origami.html.
What is a meme? Memes, Blackmore believes, is one of the human “universal purposes of life” – something which is evolving, replicating and spread among humans.
See the video “Genes, Memes and Tremes” http://www.sciencechannel.com/tv-shows/through-the-wormhole/genes-memes-and-tremes-2/